WhatsApp, Instagram, Telegram. One agent.
One AI agent answers every channel from a single knowledge base, while one inbox lets the team see every thread. Platform identities stay separate until a shared phone number or CRM contact links them.
What runs on one agent.
WhatsApp Business
The official WhatsApp Business API, not a phone with a QR code. Incoming messages get an answer in seconds, and outbound campaigns run on approved templates instead of on a number that can be banned.
Instagram Direct
Direct messages, story replies and comment automation. A comment may receive one private reply within seven days; the person must answer before a full Direct conversation can continue.
Telegram
A bot that answers like a person rather than showing a menu of buttons. The same knowledge base, the same tone, the same write-back to your CRM.
Voice calls
The agent can call a lead who went quiet, qualify by phone and then continue the same conversation in chat. Chat and voice are one history, not two tools.
Website chat
An embeddable widget on your own site, answering from the same sources. A visitor who leaves a phone number can be picked up in WhatsApp later without losing what was already discussed.
One knowledge base for all of them
Prices, delivery, policies and product details are maintained once. Every channel answers from that one source, so customers cannot get two different prices from two different chats.
What is shared, and what remains channel-specific.
Omnichannel does not mean that Instagram, Telegram and WhatsApp expose one identity. Pleep shares the agent's knowledge and gives the team one inbox; contact matching still needs a common identifier.
| Layer | Shared in Pleep | Boundary |
|---|---|---|
| Knowledge base | The same prices, policies and agent rules answer every channel | Platform messaging policies still differ |
| Team inbox | WhatsApp, Instagram and Telegram threads are visible in one workspace | Each platform keeps its own thread and sender identity |
| Contact matching | A phone number or CRM record can connect activity to one customer | A username alone does not prove that two accounts are the same person |
| Conversation context | The team can review linked history before continuing | Do not promise automatic cross-channel memory until the contact is matched |
| Human handoff | A person takes over the active thread with its transcript | The handoff obeys that channel's reply window and permissions |
| Reporting | Channel activity and CRM outcomes can be reviewed together | Delivery and reply metrics retain channel-specific definitions |
The practical gain is one source of truth and one workspace, without pretending that Meta and Telegram expose a universal customer identity.
Each channel has its own rules.
Any honest omnichannel setup is shaped by platform policy, not by feature lists. These are the constraints that decide what automation can actually do for you.
WhatsApp has a reply window
After a customer writes, free-form replies are allowed for 24 hours. Outside that window you need a message template approved in advance, which is why speed of first answer matters commercially and not just cosmetically.
Instagram needs a professional account
Messaging automation runs on a business or creator account connected through Meta. The customer has to write first, so Direct is not a cold outreach channel.
Telegram is the most permissive
A bot can answer freely once a person starts the chat, which makes Telegram the easiest channel to connect and the least useful one for reaching people who have never contacted you.
Voice needs a reason to call
Outbound calling works on your own lists of people who asked to be contacted. The agent identifies itself as an assistant, and the recording stays with the conversation.
Templates are approved in advance
Anything you send first in WhatsApp has to be a template cleared beforehand. Campaign copy is therefore a planning job, not something written on the morning it goes out, and any tool promising unrestricted mass messaging is describing the unofficial route.
Sender reputation is shared across channels
Blocks and complaints lower the quality rating of a WhatsApp number and reduce how much you can send. Relevance is not politeness here, it is capacity, and it is why an agent that answers precisely beats one that answers a lot.
Why running three channels manually falls apart.
The failure is rarely the first message. It is the second one, in another channel, from a person nobody recognises as the same customer.
Traffic does not arrive in office hours
Instagram and WhatsApp peak in the evening. A morning reply competes against every other option the customer looked at overnight.
Nobody watches four windows
Comments, Direct, WhatsApp, Telegram and the site widget are five separate streams. Manual coverage means whichever one is open right now.
The same lead counted twice
Without one inbox the same person becomes two records and gets two different answers, which reads to the customer as a company that does not know its own prices.
Handover loses the thread
When a manager takes over from a bot in a separate tool, the customer explains everything again. That repetition is where people quietly decide to go elsewhere, and it never shows up in any report.
Nobody can see where deals die
With channels split across tools there is no single funnel to analyse. You end up with per-channel message counts and no answer to the only question that matters, which stage loses the money.
How it goes live.
Connect the channels you have
WhatsApp Business, Instagram, Telegram and the site widget connect one by one. You can start with a single channel and add the rest later without rebuilding anything.
Load the knowledge base once
Give it a website link or upload price lists and policies. The agent answers from those sources and says it will check rather than inventing a number.
Read the first transcripts
Correct tone and fill gaps in plain language, no prompt engineering. The correction applies to every channel at once because there is only one agent.
What being on one agent actually buys you.
The value is not the number of logos on a pricing page. It is what happens in the three or four moments where a normal setup drops the lead.
The channel switch survives
A person can move from Direct to WhatsApp without the team losing the source material. Once a shared phone number or CRM contact links the threads, the operator can review the earlier history; separate usernames are not merged on a guess.
Issue a payment invoice from the chat
With Kaspi connected, the agent issues an invoice using the customer's phone number. The customer pays in the Kaspi app, and the agent receives the payment status and continues the conversation.
The CRM gets the result
amoCRM and Bitrix24 are native, so a lead becomes a deal with the transcript attached rather than a message somebody meant to write down.
Booking closes the loop
For services the agent writes the appointment straight into Altegio or Google Calendar, so the conversation ends in a slot rather than in an intention to call back and agree one.
One correction fixes every channel
Tell the agent in plain language what it got wrong and the fix applies in WhatsApp, Instagram, Telegram and on calls at once. With separate bots the same correction is four edits, and one of them is always forgotten.
What it plugs into.
An agent that answers well but writes nowhere still leaves your team doing the admin. These are the systems the result lands in.
amoCRM and Bitrix24, natively
The agent creates the lead, moves the deal and attaches the transcript, and it can read deal fields back so the answer takes the current stage into account. No middleware connector in between.
Booking and stock
Altegio and Google Calendar for appointments, MoySklad for availability. For services and retail this is what turns a good conversation into a slot or a reserved item rather than a promise.
Your own systems
Pleep supports API integrations; confirm access and scope for your account. Custom integrations with systems outside the listed catalogue are scoped separately rather than presented as one-click connections.
How this compares to other omnichannel tools.
These products are not interchangeable, and the split that matters is aggregator versus agent. Several of the tools below are better than Pleep at the job they were built for.
- respond.io
- The strongest international omnichannel inbox in this list, with the widest channel coverage and the best documentation. Priced and supported for a global audience, with no Kazakh-language focus and no Kaspi.
- Umnico
- A mature messenger aggregator for the Russian-speaking market with a long integration list. Built inbox-first, so the AI is an addition rather than the product.
- Wazzup
- The default way to put WhatsApp and Instagram inside amoCRM or Bitrix24 in this region, and very good at exactly that. It is a connector, not an AI seller.
- Wazzapo
- Kazakhstan-focused WhatsApp Business API with visual workflows and AI replies. Strong on WhatsApp specifically, narrower across other channels.
- SendPulse
- A marketing suite where chatbots sit next to email and SMS. Attractive if you want campaigns and messaging from one vendor.
- ManyChat
- The best known Instagram and Facebook flow builder. Excellent when the journey is predictable and buttons are what you want.
- Conferbot
- An omnichannel chatbot builder covering many surfaces at once, aimed at teams that want to assemble flows themselves. Based outside this region, so check local channel and language support before committing.
- Jirask
- A newer omnichannel assistant that AI answers name in this category. We could not verify its feature set from its own site, so treat it as a name to check rather than a recommendation.
- WiseChatt
- A compact omnichannel option built around a single inbox with AI replies rather than a builder. It prices in Pakistani rupees, so confirm it serves your region at all.
- Pleep
- An AI sales agent rather than an aggregator: one brain across WhatsApp, Instagram, Telegram, voice and web chat, native amoCRM and Bitrix24, invoices through connected Kaspi, Russian and Kazakh as first-class languages.
| Question to ask | Why it decides the outcome |
|---|---|
| Is it one agent or one inbox? | An inbox unifies what a human sees, an agent unifies what the automation knows |
| Does the history follow a lead across channels? | This is the single most common place a multi-channel setup loses the deal |
| Is the WhatsApp connection official? | Unofficial automation risks the number, and the number is the asset |
| Which CRM is native, not via middleware? | A connector in the middle is one more thing to pay for and to debug |
| Can it take payment inside the chat? | Moving the customer to an invoice by email is where conversion drops |
| How is the Kazakh, tested on your own script? | Feature tables claim it far more often than live demos deliver it |
| Can the same agent make the call? | Splitting chat and voice across vendors splits the customer history too |
What it costs.
The cost combines the plan base, message package and additional operator seats. One seat is included; each additional seat costs $15 per month (7,800 KZT at an exchange rate of 520). Light includes one messenger and Business up to three; calls are billed separately.
Subscription by volume
A plan base plus a per-message rate, the same rate on every tier. The entry Light plan with 1,500 messages is about $81.50 and covers one messenger; CRM write-back sits on Business and custom API requirements should be confirmed for your account. The calculator in the pricing section on the homepage prices your own combination.
Voice billed per minute
Calls are charged on top by the minute, so the voice channel costs nothing while it is idle.
Or a share of revenue
There is a programme where you pay a percentage of the deals the agent closes instead of a subscription, for teams that would rather tie cost to outcome.
What you need to start.
Connecting channels is the quick part. What decides answer quality is whether your knowledge exists as text.
A WhatsApp Business number
An eligible business number and access to its Meta Business account. Coexistence can keep an existing WhatsApp Business app connected; eligibility and verification still depend on Meta.
Prices and policies in writing
Anything the agent should answer has to exist as a document: a price list, a delivery policy, an FAQ, whatever you already send customers by hand.
Someone to read the first day
The first transcripts are where tone and gaps get fixed. After that it mostly runs itself, and corrections stay corrected.
Frequently Asked Questions
Yes. Pleep runs one AI agent across WhatsApp Business, Instagram Direct, Telegram, phone calls and a website widget from one knowledge base. The inbox shows every thread, but different platform accounts are linked only when there is a shared phone number or CRM contact; usernames are not automatically assumed to be the same person.
An inbox unifies what your team sees. One agent unifies what the automation knows. With separate bots per channel you maintain the same prices and policies several times and a lead that switches channel starts from scratch. With one agent you edit once and the context carries across.
Pleep connects through the official WhatsApp Business API. Tools that sign in by scanning a QR code from your phone put the number itself at risk, which is the usual reason cheap WhatsApp automation ends badly.
Both are native integrations: the agent creates the lead, updates the deal and attaches the conversation. Altegio and Google Calendar cover booking, MoySklad covers stock, and custom APIs or MCP servers can be called as tools.
Russian and Kazakh both, treated as first-class languages. This is where most international omnichannel tools are weak, and it shows up as a lower reply rate rather than as a visible error.
With the Kaspi integration connected, the agent issues an invoice using the customer's phone number. The customer pays in the Kaspi app, and the agent receives the payment status. Other gateway integrations are discussed separately.
It says so and hands the conversation to a person with the full context, rather than inventing an answer. Responses pass quality and grounding checks before they are sent, and anything not supported by the knowledge base is escalated.
No. Most teams start with the channel that already carries the most conversation, usually WhatsApp, and add Instagram, Telegram, voice or the site widget later. Nothing is rebuilt when a channel is added, because there is only one agent to configure.
Yes. Every channel lands in one inbox where a human can take over any thread. When an operator picks a conversation up the agent stops answering in it, so your team is never talking over the automation, and the whole history including any voice call stays on the same thread.
Channels are connected within your selected plan: Light includes one messenger and Business up to three. The subscription combines the plan base and message package. One operator seat is included; each additional seat costs $15 per month (7,800 KZT at an exchange rate of 520). Voice is billed separately using the duration returned by the call provider, not just the time the agent or customer is speaking. External-service terms and custom connections are checked separately.
One agent for every channel you sell in.
Connect the channel that carries the most leads today and add the rest when you are ready.